On this magazine, the first thing I noticed was the image that cover the whole page, it is very commanding due to the low angle shot making it look like the subject is superior, is in charge and looks threatening. He is also wearing very rugged clothes, making him look like a rebel, this relates to his genre. However he is breaking the convention of the appearance of a heavy metal star, he is not wearing dark make up, he does not have a lot of piercing and he isn't covered in tattoos, therefore this goes against Richard Dyers theory and breaks the convention of representation. I also think this image has been chosen as the cover photo as it shows who is the lead singer and arguably the most recognisable member of the band as you can the drummer in the background however he is very small, pushed to the back and is underneath the lead singer who is a lot bigger signifying that theoretically he is more important and is looking down at the other members of the band. The background colours of oranges and yellows shows relation to the masthead as due to the fire background the masthead is yellow so it is adhering to the theme of the front cover. The subject is also in front of the masthead and is this is adhering to a convention of a music magazine, I think it also gives the perception that he is coming out at you and is dominant and this can also be related to his pose on the front cover. I think this background is also intriguing because the audience do not precisely know why this a fire/explosion background and he is stood like he is in charge in the foreground. 
The masthead is in a san serif font, is positioned across the top of the magazine and covers around a fifth of the front cover, the font and position of this masthead is the magazines housestyle however different colours for the masthead are used. It adheres to the convention of a music magazine in the way that the masthead is placed behind the subject of the main article. The masthead is also in a a style of font that makes it looked cracked and this gives it a more gritty, rock and roll look which is connoting the style of music of which the magazine is based on, this also becomes the housestyle which even if putting the subject of the main article over some of the masthead, it makes the magazine still recognisable to the customer and this is where brand identity comes into reference, it is recognised immediately as kerrang due to the font, position and style of the masthead.
The banner at the top of the cover is also aiming to gain attention as it is showing reference to free gifts inside the magazine, the banner is also a different colour to the colour scheme which shows that it is like that to stand out so customers will not miss the banner. This has influenced my planning and creativity as I have picked out elements of this front cover and it gives me more of an idea of how I may want to layout my front cover and the type of codes and conventions I may want to use to attain a higher grade. I really like how the background and colour of the masthead work together as they're both the same kind of colour, I do not like how crowded the page is and has given me the idea not to crowd my front cover for my music magazine. I also intend to use the style banner on this front cover to advertise a free gift on my front cover.
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